At Tiny Tomato Design, we firmly believe that a billboard is a powerful advertising investment as it allows a brand to carve out physical space in the market. It erects a domineering and towering presence across the industry and increases the reach of a brand’s promotional activities manifold. However, if the design of a billboard is unimpressive and unengaging, this towering presence is utterly meaningless.
When it comes to designing quality billboards, designers have to achieve a delicate balance between inspiration and call to action. Billboards must present marketing messages in an inspirational manner, and alert the consumer audience through creative and literal cues.
For instance, many brands seek to advertise seasonal sales, new collections and new store openings through massive billboards that are visible from great distances. At Tiny Tomato Design, we help design billboards that market the relevant advertisement campaign, alongside integrating all other media channels to boost the overall success of the campaign.
The design is influenced by various factors and elements, such as the size, positioning and location, audience demographics, consumer creative preferences, and the creative elements associated with the brand’s identity. Our client-centric approach is focused on providing personalized designs that reflect the brand’s true identity and resonate well with the brand’s targeted consumer audience.
Get in touch with us today to discuss your upcoming project.